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Is business the best way to fight poverty?
The household is typically illiterate, unreachable by traditional marketing channels, has no savings or access to affordable credit, and is dangerously vulnerable at any moment to disease, injury, or natural disaster. And yet a new kind of entrepreneur is springing up who sees things differently, for whombusiness is the best way to fight poverty.
Is business the engine that lifts billions out of poverty?
Perhaps the closing word belongs to Jack Sim, founder of the World Toilet Organisation: “Business can be the great engine that lifts billions out of poverty, but it needs to be driven with the right values. Instead of admiring people who have money, what if we looked up to those who create value?
Why do social entrepreneurs want to serve the world's poorest people?
These social entrepreneurs view their customers—the world’s poorest people—as collectively comprising the world’s largest under-served market, with an annual purchasing power of over $1 trillion. For them, creating businesses to serve this market is both amassive opportunity as well as a moral duty.
Can a business reach more poor people than a nonprofit?
Brittany Lane, global editor of Unreasonable’s digital publication, says businesses often can reach greater numbers of poor people more quickly than nonprofits, and do so with the best products and services. She sells crafts through Soko, an e-commerce platform developed in Kenya and supported by Unreasonable. (Courtesy photo)

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